top of page
Signing a Contract

Q4-Q1 Sales

Goal & Timeline

​Quarter 4 | September 12 - Dec. 31

  1. Start solidifying the sales network 

  2. Set up  key performance indicators (KPI's)

  3. Documented sales challenges

  4. Analyze content conversion potential

    1. Website visits

    2. Form submissions

    3. Phone calls

    4. Cost Per Lead

    5. Cost Per Acquisition 

  5. Analyze conversion ratios

    1. Multi-touch attribution models​

      1. linear​

      2. time-decay

    2.  A/B testing 

​

Quarter 1 | Jan 1 - March 31

  1. Update sales network  

  2. Update documented sales challenges

  3. Analyze content conversion from click campaigns 

    1. Cost Per Lead

    2. Cost Per Acquisition

  4. Analyze conversion ratios

    1. Multi-touch attribution models​

      1. linear​

      2. time-decay

    2. A/B testing 

< Back | Finance |Marketing>

Sales Objectives: Objectives within sales involve concrete actions to realize the sales goals. This may involve analyzing performance indicators, structures from paid advertisements, addressing documented sales challenges, and analyzing conversion ratios to refine sales strategies.

bottom of page