

House Nouveau Riche NY Soft Launch: Introducing the $VBLN Token and the Era of Digital Luxury
Inside the New York soft launch and the beginning of a new digital luxury ecosystem built around immersive media, spatial computing, and Web3 access Published: 8/1/2026 Last Updated: 8/1/2026 House Nouveau Riche introduced the Veblen ($VBLN) token during its New York soft launch at the M Social Hotel. VBLN is an ERC-20 utility token deployed on Base Mainnet with a fixed maximum supply of 10,000,000 tokens. It is designed to support access to House Nouveau Riche’s immersive ma

















